Blogging is a wonderful pastime for most bloggers I know. Some consider it their other income generating activity while others do it as a full time job. No matter what your intentions for blogging, the paid opportunity that comes with it is not only the factor to consider when running your own blog.
There are many things to note to be able to keep the momentum of your blog. You should be able to also generate a good amount of traffic and keep your readers engaged that they are willing to stay longer in your blog and read more.
Here are some ways to engage your readers in your blog:
Most blogs have their own niche. If yours belong to a specific niche and you are an expert on that niche, offering tips or how-to's is a nice topic to write your post about.
Be concise. Readers do not like to read very long entries. If you need to write lengthily, break down your post into parts. That way, you are sure that your readers will come back for the next installment.
Have a clean and easy to navigate blog template
Readers prefer to stay longer on sites that are clean and easy to navigate. Use a layout that is usually easy to view as the eyes are drawn naturally in the middle of your site. Put your top post right in the middle and near the top for easy visibility.
Write a good title
When you write your blog title, make sure that your title will actually deliver the content you have promised.
Make use of other media to publish your content
Don't just write post. You can also post videos of instructions or how-to's. If you are good with graphics, why not entice your readers with a very informative infographic.
Add photos in your post
I love reading articles from other blogs that I visit especially when there are photos or illustrations. It just draws my attention to the photos and I get curious so I read the whole thing. Adding visual aids help readers to digest the content of your blog and they may even pin them if they have Pinterest.
(Sample of pin embedded to your blog post to add photos and make your article pop.)
Talk to your audience
Try to ask questions, inject personal stories related to your article and add quotes. Putting up content is not enough. You should also be able to engage with them by replying when they leave comments.
Be credible and give credit where it is due
When there is something nice that you have included in your article like a quote or a photo, be sure to give credit where it is due. If there is an article that you love to share in your blog, secure the written permission of the author to repost in your blog. Do not copy articles nor plagiarise. That is not a good thing to do. Always give credit or cite your sources.
This 18 oz #LiquidSavvy double wall insulated bottle does keep my beverage hot/cold for a long period of time! pic.twitter.com/63O5dbUKOl— Ria C (@msculit) May 3, 2016
(Sample of embedded twitter quote you can add to your blog when you are featuring something related.)
There are more ways to engage your readers in your blog. You can leave some tips in the comments box.